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Job Number:
002050
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PURPOSE OF THIS INTERNSHIP
Red Bull is looking for a team of interns to work with some of the world’s most innovative and exciting marketers and media specialists. This internship will provide a unique opportunity to gain hands-on experience and insight into the daily operations of growing a global brand. Responsibilities will vary, but at the end of the day this experience is what you make of it.
KEY RESULTS AND DELIVERABLES (WHAT DOES SUCCESS LOOK LIKE)
- Extensive work and understanding of sampling programs
- Assist in Blue and Silver sampling campaigns
- Provide creative ideas and sampling initiatives
- Work with event team to plan and aid in on-site event assistance
- Provide assistance to Marketing and Culture teams
- Establish strong relationships with vendors, artists, and teams
- Create sports, culture and collegiate programing
INTERNSHIP DETAILS
- Duration: Summer 2011
- Hours: 40 hours/week
- Required Travel: 10%
Qualifications
KNOWLEDGE, SKILLS AND EXPERIENCE
- Actively enrolled in a four-year college/university.
- Strategic insight into sampling and collegiate landscape.
- Dependable attendance and job performance.
- Proficient with Microsoft Word, PowerPoint, and Excel
- Strong interpersonal skills and ability to work effectively with people of all levels; team player.
- Strong verbal and written communication skills.
- Demonstrated ability to effectively manage multiple projects and prioritize work (i.e. strong planning and organizing skills)
- Ability to work in a high energy and fast paced environment.
- Willingness to learn.
- A winning, can-do attitude!
- Live and represent the Red Bull brand
CONSUMER COLLECTING
- Market and/or on campus marketing/event /sampling campaigns experiences a must.
- Ability to generate ideas that will drive sampling and collegiate programs forward with creativity, wit and a touch of anti-authority.
- Strategic insight into sampling and collegiate landscape.
CULTURE MARKETING
- Working knowledge of emerging scenes (non-Top 40) – particularly in music (house, glitch, electro, dubstep, hip hop, indie, punk, etc)
- Ability to navigate relationships with artists, musicians, event promoters, event producers, etc
- Comfortable/responsible operating in diverse on-premise (bar/nightclub) environments
- 24/7 work ethic – weekends/nights
- Marketing concentration preferred
SPORTS MARKETING
- Sports Business and/or Marketing concentration preferred.
- Related event marketing experience preferred.
- Actively immersed in sports industry
COMMUNICATIONS
- Strong writing skills
- Creative thinking
- Knowledge of the current media landscape
- Willingness to travel
BENEFITS OF THIS INTERNSHIP
- Gain on-site event marketing experience.
- Cultivate relationships and network early in your career planning stage.
- Increase your marketability and strengthen your working skills.
- Gain insight into the strategy, tactics, and daily operations of a growing global brand.
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