Marketing Intern – Summer 2014 Caterpillar – Cary, NC

Marketing Intern – Summer 2014
Caterpillar – Cary, NC
Full-time, Temporary, Internship

RESPONSIBILITIES

Caterpillar Building Construction Products (BCP) is looking for a marketing intern for the summer of 2014 to support North American marketing efforts.

Successful candidate should demonstrate the ability to multitask and add value to Caterpillar in the areas of event planning, social media, lead generation, data collection, and creation of marketing materials.

ABOUT THE COMPANY

Since its’ inception more than 80 years ago, Caterpillar has grown to be the largest maker of construction and mining equipment, diesel and natural gas engines and industrial gas turbines in the world. In partnership with our worldwide dealer network, Caterpillar is driving positive and sustainable change on every continent.

As a global, diverse technology leader, Caterpillar is committed to excellence in all that we do. We are proud of our role in building the world’s infrastructure. And we’re proud of who we are thousands of people making progress possible around the world.

The Building Construction Products (BCP) Division is a global division of Caterpillar, Inc. that employs several thousand employees located at over 8 facilities worldwide. BCP has facilities in North Carolina, USA (Cary, Clayton, Sanford), the UK, China, India, and Brazil. Also, BCP has announced a new facility near Athens, Georgia, USA. Products designed, manufactured, and distributed by BCP include skid steer loaders, backhoe loaders, compact track loaders, multi-terrain loaders, small wheel loaders, small track-type tractors, and mini-hydraulic excavators. BCP’s mission statement is:

Achieve profitable growth by providing customers with the highest quality, best value building construction products, work tools, and integrated solutions in the industry.

BCP is proud to be a family friendly, flexible employer with a very competitive Total Rewards package. We have been recognized in 2011 and 2012 as a “Family Friendly 50” employer by Carolina Parent magazine and won the 2012 Capital Associated Industries (CAI) “Ovation Award” for HR excellence (Large Employer category). Our most recent recognitions include being named by the Triangle Business Journal as one of the “Best Places to Work in the Triangle” for 2012 as well as being named a winner of the

2012 Alfred P. Sloan Award for Excellence in Workplace Effectiveness and Flexibility.

Qualifications

THIS IS AN INTERNSHIP POSITION AND ALL APPLICANTS MUST BE REGISTERED AS FULL TIME STUDENTS TO APPLY.

We are seeking full-time students enrolled in a BS program, preferably in an area of business, marketing or mass communications. Students must possess a minimum GPA of 2.8/4.0 scale (not rounded).

The position requires strong initiative, communication, interpersonal and leadership skills. Previous internship experience is preferred. Other preferred skills included experience with Facebook, LinkedIn, Youtube and Twitter. Applicants that meet the job criteria and have a strong desire for a full time career at Caterpillar are encouraged to apply.

No relocation benefits or housing for this position.

Where will you take your career? Where do you want to go? You can continue to learn, grow and contribute within one company, Caterpillar.

Caterpillar is an Equal Opportunity Employer.